
AI ENTHUSIASM IS CREATING A STRATEGY CRISIS
LinkedIn is AI trigger-happy. There’s lots of talk about replacing art and marketing-focused jobs with AI, but we’re forgetting the point of the jobs in the first place.

BLACK FRIDAY’S LYING PROBLEM
Two types of marketing tactics are at an all-time high: misleading spin and straight-up deception.

AI: Coming to an Org Chart Near You
There’s a need for the introduction of the CAIO. Here’s what a C-suite AI Officer would look like in practice.

The Illusion of Authenticity
Authenticity, in the current context of the word, is losing all meaning. This is a case for why authenticity messaging falls flat and examining how brands commonly miss the mark when implementing this strategy.

Smoke, Mirrors, and Thought Leaders
I did an experiment and ran LinkedIn posts in my feed through an AI writing detector. The results were revealing.

Unpacking Barbie's Marketing Magic
The Barbie movie’s success wasn’t guaranteed just because of its large budget and legacy brand status. There’s more to the playbook.

Recovering from Minimalism
In recent years, minimalism has reigned supreme in the world of branding and design. However, a shift in the culture is now underway as brand identities have been compromised in the pursuit of being on-trend.

It’s Time To Burn Trends At The Stake
These aren’t the decade-long periods (or longer) you can parse out when walking through a modern art gallery. These cycle in mere months, and they don’t age well.

What Does The Future Look Like?
While it’s impossible to know for sure what the complex domino effects of shifting environments will bring, thinkers who know how to prepare for radical, yet unknown, social change will adapt faster, and with less turbulence.

The Culture That Never Happened
The top five private art collectors control eleven billion dollars of art, most of which are secretly archived for decades at a time hidden from view— none of which have had the chance to impact popular culture. Much of art history has been left out of public discourse. Art movements haven’t been represented with the breadth of their actual size.
